Brand Strategy + Content Creation + Digital Marketing
I help businesses take control of all the components required to maintain strong brand awareness, a positive public image and pleasant customer experience on a consistent basis.
My Creative Process
Here's how I envision our partnership playing out.
Free Discovery Meeting
Our paths cross and we exchange interest. Through my signature questionnaire, I learn about your business state of affairs and the project(s) at hand to see if we are a good fit in working together.
Full Brand Audit
I review and assess your current brand strategies, content and digital media. Then, I share my findings with you and help guide you in determining specific areas on which to focus new campaigns.
Proposal + Decisions
A comprehensive marketing agenda will be presented, outlining the project scope including deliverables, timeline and budget options. Together, we decide on an appropriate plan of action.
Study + Research
I study your business, learn the ins and outs of your products/services, then perform diligent market research. I carefully collect and interpret data that will help guide future content.
I determine available resources, establish clear marketing objectives and formulate branding solutions designed to drive certain behaviors at key times to achieve specific business goals.
Implement New Branding
I take charge in managing the branding campaign from start to finish, ensuring deliverables are properly executed, objectives are reached and expectations are met, if not exceeded.
Alyssa is dedicated, punctual, creative and intelligent. She doesn't restrict her thinking to the confines of the obvious and immediate. It is without reservation that I recommend her.
– Tom Carver, Director of Information Technology at Optimist International
During our collaboration, Alyssa demonstrated a purpose-driven creative process and was interested in attaining a clear understanding of my business goals. She delivered eloquent copywriting and design solutions I was able to use throughout various marketing materials. She's a great person to bounce ideas off of.
– Krister Ungerboeck, Author + Keynote Speaker
Alyssa is a wonderful person to work with. She provides beautiful design work and is always just a phone call away to answer all my questions regarding marketing my dental practice. I would certainly recommend her!
– Greg Hellmann, Dentist at Wildwood Family Dentistry